The Story
Founder Mindset.
Engineering Execution.
A look into my journey of starting and scaling businesses, writing product-first code, and building high-impact software systems.
The Intersection of Product & Code
I'm Aswath Karthikeyan. Studying Information Technology at PSG Tech, but honestly, most of what shaped how I build things happened outside a classroom.
I founded CrypVorex first. Grew it to 20+ clients across tokenomics, market research, and developer PR before I'd write production code for any of it seriously. That ordering matters. Business first, then code, means every technical decision I make now gets filtered through "does this actually work for someone" before "is this elegant."
On the build side: True Weight runs state-space Kalman filtering to track bodyweight properly, not just plot noisy daily numbers and call it a trend. A few offline-first PWAs too, Your Pantry (spice and recipe manager), Swole Monke, Pupko. Also an autonomous browser agent, still rough around the edges in places.
Product craftsmanship is commercial empathy plus engineering that follows through.
— Aswath Karthikeyan
Most of what I actually care about lives in the last 1%. Typography that's a half-size off. A response that's 200ms too slow. The kind of detail nobody asks for and everyone notices the second it's missing.
Outside of tech, I have an obsession with trying new coffees, constantly exploring different brewing styles and preparations, from a macchiato to dalgona and experimental pours.
Open to talking software design, product architecture, developer tooling, growth strategy, or trading coffee recommendations. Let's build something.
Human Library at a Conclave Circle event in Coimbatore
Human Library at a Conclave Circle event in Coimbatore. No stage, no pitch decks. 7 Founders sat around as "books" and small groups of students rotated through, picking whoever they wanted to sit with and ask anything. I was one of the books, answering questions about CrypVorex, mostly the parts that go wrong. Simple format, worked better than most panels I've been part of.
